As an online store owner, it’s important to stay ahead of the competition by offering discounts to customers. But offering discounts on all products in your store can put a strain on your profits. That’s why it’s important to know how to exclude products from discounts in Shopify.
In this article, we’ll discuss why excluding products from discounts in Shopify is beneficial and provide a step-by-step guide to excluding products from discounts. We’ll also share some tips to help you make better use of discounts in Shopify and answer some frequently asked questions about excluding products from discounts in Shopify.
Introduction to Shopify
Shopify is an e-commerce platform that helps businesses create and manage their online stores. It provides tools to create product pages, process payments, manage customers, and more. It also offers powerful discounting tools to help businesses offer discounts to customers.

Benefits of Excluding Products from Discounts in Shopify
Excluding products from discounts in Shopify can benefit your business in a number of ways. Firstly, it can help you maintain your profit margins on certain products. This is especially important if you sell high-value items that have a high cost of production.
Secondly, excluding products from discounts can also help you control the cost of discounts. This can be especially helpful if you have a limited budget for discounts. By excluding certain products, you can ensure that your discounts are used more effectively and don’t eat into your profits.
Finally, excluding products from discounts can also help you target specific customers. For example, you can exclude high-value items from discounts and offer them only to your loyal customers. This can help you strengthen your relationship with loyal customers and encourage them to keep coming back to your store.
Step-by-Step Guide to Excluding Products from Discounts in Shopify
Excluding products from discounts in Shopify is easy. Here’s a step-by-step guide to help you get started:
- Step 1: Log in to your Shopify account.
- Step 2: Go to the “Discounts” tab and select “Create Discount”.
- Step 3: Select the type of discount you want to offer (e.g. percentage off, free shipping, etc).
- Step 4: Enter the details of the discount and click “Create Discount”.
- Step 5: On the next page, select “Exclude specific products”.
- Step 6: Select the products you want to exclude from the discount.
- Step 7: Click “Save”.
That’s it! Your discount will now exclude the selected products.
Tips for Excluding Products from Discounts in Shopify
Here are some tips to help you make better use of discounts in Shopify:
Use discounts strategically: Excluding products from discounts can help you save money and increase profits, but it’s important to use discounts strategically. Make sure to target the right customers and select the right products for discounts.
Create limited-time discounts: Offering discounts for a limited time can help you increase sales and attract more customers. For example, you can offer discounts on certain products for a week or two to create a sense of urgency.
Use discount codes: Discount codes can help you track the success of your discounts and measure their impact on sales. You can also use discount codes to target specific customers.
Monitor your discounts: It’s important to track the performance of your discounts and adjust them accordingly. This can help you ensure that your discounts are used effectively and don’t hurt your profits.
FAQs about Excluding Products from Discounts in Shopify
Here are some of the most commonly asked questions about excluding products from discounts in Shopify:
Q. Can I exclude multiple products from a discount?
A. Yes, you can exclude multiple products from a discount. Simply select the products you want to exclude and click “Save”.
Q. Can I exclude certain product variants from a discount?
A. Yes, you can exclude certain product variants from a discount. Simply select the product variants you want to exclude and click “Save”.
Q. Can I exclude products from a discount after I’ve created it?
A. Yes, you can exclude products from a discount after you’ve created it. Simply go to the “Discounts” tab and select the discount you want to edit. Then select “Exclude specific products” and select the products you want to exclude.
Conclusion
Excluding products from discounts in Shopify can help you make better use of discounts and increase profits. It’s easy to exclude products from discounts in Shopify, and you can do it in just a few steps. We hope this article has helped you understand how to exclude products from discounts in Shopify.
If you have any questions about excluding products from discounts in Shopify, feel free to reach out to our team of Shopify experts who can help you out.
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